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Do you or your friends and family need some help to find you the perfect accessory for your watch? Hook them up with Founder Bernhard Bulang to give his personal advice to help to get it just right.

Bernhard Bulang founded his company on one principle: to only offer products he really ‘feels’, things that appeal to his own taste and quality standards. With our Gift Assist service, this invidivual approach is applied to your search for a truly personal present.

An Individual Service from a True Individual

“I have never seen you mismatch a watch and a strap..” – this is the kind of compliment Bernhard gets whenever he helps someone finding that personal fit that simply clicks. And there have been many of these requests over the last years. Customers, friends, friends of friends and their beloved ones – they have all written to Bernhard to help them find that special present for that special someone. Or – even more special – themselves.

Gift Assist – How Does It Work?

A simple e-mail to Bernhard is enough. He will reply within 24 hours to find out more about what is desired. If you’re unsure what watch strap to choose, Bernhard will ask for the type of watch and the lug width. He will then send over his recommendations. Upon your approval, said product can be bought and paid via our web shop – at no extra charge! – and will be shipped straight to you via international Fedex shipping with advanced tracking.

Get in Touch, We’re Happy to Help

If you’re looking not only for that one watch strap but something a little more special, Bernhard will be happy to assist you in curating a personalized gift package from our carefully curated portfolio. Don’t hesitate to drop us a line! After all, Bulang and Sons is a true family business and not only Bernhard likes the direct contact to our customers.

Send your inquiries for the Gift Assist to – he’ll be in touch!

A Trusted Tastemaker With A Mission

As a designer, as a watch collector with the experience of over a decade dealing in vintage watches, and as head of Bulang and Sons: Bernhard has gained a reputation as a tastemaker with customers and followers in more than 70 countries. But his drive remains the same it has been from the start – adding a bit of soul to the watch lovers’ community, a little “pleasant friction”. Because, as Bernhard puts it: “Without friction, there’s no sparkle.”

So just mail me, i am happy to help.

Bernhard Bulang